Referendum Planning
CESA 10 has over a 90% referendum planning success rate. Our award-winning team has won numerous state and national awards for our communication efforts, including the “Best in Category” for the Referendum Campaign portion of the 2021 Spectrum Awards through the Wisconsin School Public Relations Association.
All referendum planning services are done in partnership with the district and in compliance with Chapters 5 through 12 of the Wisconsin Statutes. Click the button below to learn how to connect with the highest volume of voters in the most cost-effective manner.
Following a facility audit, our Project Managers work with schools to define the scope and budget of a potential referendum. Then our fully-staffed marketing department will:
- Research community demographics on past elections.
- Conduct staff and community surveys to gauge support.
- Form a Facility Advisory Committee to analyze findings.
- Create a communication plan based on the district’s brand and messaging.
- Assemble a timeline with marketing deliverables.
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WHY CESA 10?
CESA 10’s marketing team consists of graphic designers, technical writers, photographers, videographers, and public relations professionals. Our referendum campaigns usually consist of informational newsletters, community meeting presentations, surveys, foam cores, videos, website content, op-ed articles, content calendars, backpack and business flyers, postcard mailers, and social media posts. Marketing collateral and delivery channels vary based on each district’s needs.